Course Description

This course is an 5-module, self-paced online course for senior portrait photographers that want to create a profitable, strategic, well sought-after senior spokesmodel program that builds their business quickly.

Wedding Photographer + Educator

Hope Taylor

Hope Taylor is an industry leading senior portrait and wedding photographer located in Fredericksburg, Virginia. In her 4 years in business, she has created a well sought-after senior spokesmodel program that receives hundreds of applications each year. She travels the world to speak at conferences and hosts multiple sold-out workshops and business intensives each year.

Course curriculum

  • 1

    MODULE 1: Starting a Rep Team

    • COURSE WORKBOOK (download me first!)

    • Lesson 1: Introduction - Why Are Senior Rep Teams Useful?

    • Lesson 2: The Senior Rep Structure

    • Lesson 3: The Application Process

    • Lesson 4: Marketing Your Application
  • 2

    MODULE 2: Selecting Spokesmodels

    • Lesson 5: How to Choose Your Team

    • Lesson 6: Notifying your Team

    • Lesson 7: Difficult Application Situations

    • Lesson 8: Organization
  • 3

    Module 3: The Events

    • Lesson 9: Meet & Greet

    • Lesson 10: Mini Sessions

    • Lesson 11: Styled Shoot

    • Lesson 12: Senior Sessions

    • Lesson 13: Cap & Gown Shoot

    • Lesson 14: Additional Events
  • 4

    Module 4: Utilizing Your Team

    • 15: Extra incentives and Gifts

    • Lesson 16: Maximizing Marketing

    • Lesson 17: Collaborating with Boutiques and Businesses
  • 5

    Module 5: Q&A

    • Lesson 18: Q&A with Past Spokesmodels

  • 6

    Bonuses

    • Email Template Guide

    • Senior Rep Application

    • Senior Style Guide

    • Senior Gear Checklist

    • Senior Info Email Template

    • Senior Questionnaire

    • Spokesmodel Incentives and Requirements

Reviews

5 star rating

Amazing !!!

Stephanie Riedel

Loving the course !!! So much info !!!!!!!

Loving the course !!! So much info !!!!!!!

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5 star rating

Extremely Helpful and Informative

Lindsey Watson

Hope outdid herself when she created this course! This is FULL of helpful information, tips, how-tos, and even the exact templates she uses in e-mails to se...

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Hope outdid herself when she created this course! This is FULL of helpful information, tips, how-tos, and even the exact templates she uses in e-mails to seniors and parents. I feel so much more confident launching my Sr. Rep program after having taken this course!!

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5 star rating

Review of Spokesmodel 101 Course

Paige Griffith

This course was everything I hoped for and MUCH MORE! Hope lays it all out there for you to basically replicate the business side of her spokesmodel team, an...

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This course was everything I hoped for and MUCH MORE! Hope lays it all out there for you to basically replicate the business side of her spokesmodel team, and then gives you tips and tricks to make your own team successful in your hometown. I loved the way Hope's online videos were straight-forward and succinct, so that I could soak up the information quickly and get to work right away. Unlike other online courses, she doesn't delay the point or go on for hours. She also gives you all of her most valuable emails, contracts, and guides so that you can use them and make them your own! I loved this course and it completely changed my senior portrait business! This was my first year with a spokesmodel team and I had over 20 apply and chose 8 fabulous ladies to participate. Overall it was an incredibly successful year with senior portraits! My income from senior sessions was eight times more than last year!!! Woooo!!!

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5 star rating

A great Refresh from the workshop!

Kristin McHugh

I attended Hopes HTP Workshop in March 2016 !! After Attending I slowly pieced together a spokes model program And it just kicked off last month. This cour...

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I attended Hopes HTP Workshop in March 2016 !! After Attending I slowly pieced together a spokes model program And it just kicked off last month. This course was such a great refresh of information and extra tips and secrets! The freebies at the end are super helpful to have. I would highly recommend this online course to anyone who is looking to start a Senior Rep Program!

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Pricing options

Explain how different pricing options might be valuable to different segments of your audience.